FROM HOBBY TO HOMEGROWN BRAND
The Story of the Whatnots Shop
The Whatnots Shop began as a humble side hustle rooted in creativity, connection, and a mum's passion.
It all started with crochet, delicate handmade pieces crafted by Atiya's mum, and slowly bloomed into a space where artistry met everyday charm. Today, we're a proudly Pakistani brand offering beautifully designed stationery, quirky fridge magnets, coasters, bookmarks, memo pads, and more.
All created with a sprinkle of love and a whole lot of thought.
Every product is a reflection of the little joys in life. A note to self, a smile on your fridge, a memory tucked inside a book. We believe in celebrating the small things. The whatnots that brighten your day.
Our designs are hand-drawn, locally produced, and carefully packaged to bring delight to your doorstep. Whether you're gifting, collecting, or just browsing, you'll find something made just for you. This is more than a shop.
It's a growing dream powered by passion, family, and everyone who keeps coming back for more.
Thank you for being a part of our story.
With love,
Atiya Zubair
Founder | The Whatnots Shop
