
From Hobby to Homegrown Brand
THE STORY OF THE WHATNOTS SHOP
The Whatnots Shop began as a humble side hustle rooted in creativity, connection, and a mother's passion. It all started with crochet — delicate, handmade pieces crafted by our founder's mom — and slowly bloomed into a space where artistry met everyday charm.
Today, we’re a proudly Pakistani brand offering beautifully designed stationery, quirky fridge magnets, coasters, bookmarks, memo pads, and more — all created with a sprinkle of love and a whole lot of thought. Every product we create is a reflection of the little joys in life — a note to self, a smile on your fridge, a memory tucked inside a book.
We believe in celebrating the small things — the whatnots that brighten your day.
Our designs are hand-drawn, locally produced, and carefully packaged to bring delight to your doorstep. Whether you’re gifting, collecting, or just browsing, we promise you’ll find something made just for you.
This is more than a shop — it’s a growing dream powered by passion, family, and all of you who keep coming back for more.
Thank you for being a part of our story.